Is this an ad network or a DSP?

An ad network. Loopis sells its own publishers’ inventory at the price you set per result; there is no real-time bidding.

Can I run multi-step CPE (several events, several payouts)?

Not yet. One offer has one event. Use separate offers for separate events.

What does the user receive?

The publisher sets the reward in its own currency. Your offer states the task only.

Loopis App Campaigns

CPI and CPE user acquisition, paid only on confirmed results.

App install and in-app event campaigns. You set the price per result, your server confirms it, and views and clicks cost nothing.

Draft my app campaign →

30K+
brands in partner networks: 5 min
from install to first ad: Free
to join and install: 24/7
runs by itself

Pricing models

Model	You pay when	Confirmed by
CPI — cost per install	The app is installed and opened	Your server (S2S call)
CPE — cost per engagement	An in-app event you name happens: sign-up complete, level reached, first message	Your server (S2S call)
CPA — cost per action	A sign-up or purchase on your website	The script on your page, or your server
CPC — cost per click	A valid click	Counted by Loopis

Attribution

Every click carries a click ID. A result is attributed to the click whose ID your server sends back. It is deterministic: nothing is modelled or estimated.
Android: the click ID travels in the Google Play link and is read by your app from the Play Install Referrer on first launch.
iOS: the App Store passes nothing on. An iOS result is attributed only through a link that opens your app with the click ID after install, or through a measurement tool of yours that can call a URL.
Attribution window: 30 days from the click.
No advertising ID (GAID, IDFA) and no fingerprinting. Loopis is not integrated with an MMP such as AppsFlyer, Adjust or Branch; the postback comes from your side.

Server-to-server postback

GET https://loopis.net/v1/conversions?click=<click id>&key=<campaign secret>

One call when the result happens. A test click ID on the campaign screen answers without charging.

Inventory and traffic

Incentivized traffic: offers are shown on offer walls and rewarded placements of publishers we have approved to reward their own members.
One conversion per user per campaign. A user who finished an offer is not shown it again.
Device targeting by store: a Google Play link is shown on Android, an App Store link on iOS.
Country targeting and a daily budget cap (UTC).
Invalid clicks — too fast, never rendered, too many from one address — are not attributed.

Setting up

01
Give your store link and one sentence, for example “installs in the US at $1 each”.
02
The offer (task wording, steps, bid) and the ad are drafted. Edit, add your own picture, and check how it looks.
03
Add the postback call to your server. Test it with the test click ID.
04
Start. You are charged once per confirmed result, from a prepaid balance.

The network is new: few rewarded publishers are connected, so volume is small for now. Minimum bid $0.50 per result. Balance is added by bank transfer; there is no card payment yet.

Questions

Is this an ad network or a DSP?: An ad network. Loopis sells its own publishers’ inventory at the price you set per result; there is no real-time bidding.
Do you support SKAdNetwork?: No.
Can I run multi-step CPE (several events, several payouts)?: Not yet. One offer has one event. Use separate offers for separate events.
What does the user receive?: The publisher sets the reward in its own currency. Your offer states the task only.

CPI and CPE user acquisition, paid only on confirmed results.

Draft my app campaign →